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Business Negotiation

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Business negotiation is the process by which two or more parties engage in discussions to reach an agreement on terms related to business transactions, contracts, or partnerships. It involves strategic communication, persuasion, and conflict resolution to achieve mutually beneficial outcomes.
lightbulbAbout this topic
Business negotiation is the process by which two or more parties engage in discussions to reach an agreement on terms related to business transactions, contracts, or partnerships. It involves strategic communication, persuasion, and conflict resolution to achieve mutually beneficial outcomes.

Key research themes

1. How can computational and agent-based models enhance negotiation strategies and outcomes in digital and complex business environments?

This theme investigates the integration of computational frameworks, algorithmic support, and agent-based negotiation strategies to improve efficiency, fairness, and decision-making in business negotiations, especially in digital, multi-issue, and uncertain contexts. It matters as traditional negotiation methods may be suboptimal or infeasible in online or complex scenarios, and computational tools can optimize utility, automate processes, and handle power asymmetries.

Key finding: Presented a comprehensive overview of e-negotiation systems emphasizing agent-based negotiation strategies. It identified key decision-making factors such as market status, opponent profile, and temporal constraints... Read more
Key finding: Developed a two-level framework where upper-level negotiation sets high-level goals and rough commitments while lower-level negotiation refines these considering feasibility and resource constraints. Demonstrated via a... Read more
Key finding: Proposed a negotiation model integrating the Motivational Qualities framework and partial order schedules to handle multi-linked and concurrent negotiation issues among agents with varying cooperation levels. This approach... Read more
Key finding: Empirically showed that power asymmetries in negotiations do not increase human negotiation efficiency. However, applying the mathematical Adjusted Winner (AW) post-negotiation procedure significantly improved overall... Read more
Key finding: Developed an agent-based simulation model representing palm oil supply chain actors negotiating over value distribution under investment and operational risk conditions. Demonstrated that incorporating negotiation behaviors... Read more

2. What role do communication, persuasion, and trust play in negotiation effectiveness, and how can negotiators optimize these interactions?

This theme focuses on the interpersonal dynamics of negotiation, including how principles of effective communication, persuasion techniques, and trust development influence negotiation success. It also examines cultural and psychological factors affecting trust, how trust can be broken and repaired, and the application of conversational maxims and politeness principles to enhance negotiation dialogue.

Key finding: Outlined foundational principles of effective negotiation communication based on Gricean maxims of cooperative conversation and Leech's politeness principles. Demonstrated that adherence to maxims—quantity, quality, relation,... Read more
Key finding: Provided an in-depth conceptual and empirical analysis of trust in negotiation contexts, defining trust as a willingness to accept vulnerability based on positive expectations. Identified trust as integral to negotiation... Read more

3. How do negotiation power imbalances and market competition distortions influence international business negotiations, and what strategies can balance negotiating power under these conditions?

This theme investigates the impact of distorted market conditions such as monopsony, oligopsony, and monopoly on the balance of negotiating powers in international business negotiations. It explores the theoretical and practical challenges of power asymmetry, its effect on negotiation outcomes, and measures or strategic approaches to assess and restore equilibrium between negotiating parties to optimize negotiation effectiveness.

Key finding: Analyzed how distorted market competition affects the balance of negotiating powers, distinguishing monopsonistic power (market-driven) from bargaining power (negotiation-driven), with different consequences on sales volume... Read more
Key finding: Through two case studies involving Apple’s negotiations with Samsung and Netflix, demonstrated that interest-based negotiation strategies could enhance competitive advantage and lead to more effective, win-win outcomes in... Read more
Key finding: Developed and validated a 24-category coding typology extending the classic Interaction Process Analysis (IPA) model to capture nuanced verbal interactions in international business negotiations. The typology facilitates... Read more

All papers in Business Negotiation

The article reveals the representation of the negotiation process as a linguocultural code. It implies the following model comprising as the main elements: the environment of negotiations, its participants, the goals and motives of the... more
*SA means Saudi Arabian *B means British *Decription of the revised categories can be found in Table 2 Note-Not all giving interactions are coded as 'A' and not all asking interactions are coded as 'B' so, please follow Figure 2 during... more
*SA means Saudi Arabian *B means British *Decription of the revised categories can be found in Table 2 Note-Not all giving interactions are coded as 'A' and not all asking interactions are coded as 'B' so, please follow Figure 2 during... more
This article examines the effects of negotiation practices, such as coercion and contract formality, on how suppliers and customers perceived the resulting business relationship. We conducted a purchasing negotiation simulation with... more
Culture-based negotiation practices and preferences in business continue to attract the interest of academics and practitioners. Observers, however, have collected little data on Japanese-Japanese interactions. Most research on Japan... more
The subject of negotiation practices and preferences by culture continues to attract academics and business practitioners around the world. In the case of Japan, however, little data has been collected since the Bubble Era. Although... more
Asians are said to use silence in academic situation more than other learners from Europe and America. With the increased need for students' oral participation in the language learning classroom and other academic situations, the Asian... more
Communication among students from different nationalities who stay and study in multicultural university campuses is an important issue for their personal and academic lives. Among other concepts of communication, interpersonal... more
The Malaysian context is diverse in that there are three main ethnic and religious groups: Muslim Malay, Chinese Buddhist and Indian Hindus. These ethnic and religious groups are reflected in the staff composition at the University... more
In the last few decades, there has been a renewed interest in the study of silence as a linguistic tool used by humans for communication purposes. Many past researchers on the use of silence, however, concentrated on studying silence in... more
Asians are said to use silence in academic situation more than other learners from Europe and America. With the increased need for students' oral participation in the language learning classroom and other academic situations, the Asian... more
Introduction The emergence of tourism as a new force of change affecting most developing economies has given rise to two sets of concerns: how to control the abrasive consequences of tourism and how to manage the change in such a way that... more
Asians are said to use silence in academic situation more than other learners from Europe and America. With the increased need for students' oral participation in the language learning classroom and other academic situations, the Asian... more
Malaysia is a nation of 30 million people living in an ethnically and religiously diverse society. Interpersonal arguing, an inherent feature of personal and public experience, seems never to have been previously studied in Malaysia. We... more
In the field of sociolinguistics, studies of the Japanese language have often highlighted its honorific system, claiming this to be a reflection of a hierarchical society. Brown and Levinson's theory of politeness (1978, 1987) regarded... more
The current study addresses the issue of beliefs among UMP international university students towards performing oral presentation in English language. The objective of this study is to identify their beliefs on speaking and performing... more
In the last few decades, there has been a renewed interest in the study of silence as a linguistic tool used by humans for communication purposes. Many past researchers on the use of silence, however, concentrated on studying silence in... more
Asians are said to use silence in academic situation more than other learners from Europe and America. With the increased need for students' oral participation in the language learning classroom and other academic situations, the Asian... more
The Palm Oil Supply Chain (POSC) is a series of companies dealing with materials or products derived from oil palm fresh fruit bunches. The chain is interdependent sequentially and cooperate in the control, management and improvement of... more
This paper explores the communication strategies employed by service providers in Nigeria banks to gain new and retain their old customers. This is done by looking at the discourse features inherent in banking interactions. The researcher... more
The study compared the plagiarism norms and practices among pre-university, diploma and degree students. The specific aspects examined were perceived necessity to include citations in assignments, preferred penalties for plagiarism, and... more
In the field of sociolinguistics, studies of the Japanese language have often highlighted its honorific system, claiming this to be a reflection of a hierarchical society. Brown and Levinson's theory of politeness (1978, 1987) regarded... more
The Palm Oil Supply Chain (POSC) is a series of companies dealing with materials or products derived from oil palm fresh fruit bunches. The chain is interdependent sequentially and cooperate in the control, management and improvement of... more
Penelitian ini bertujuan untuk mengidentifikasi jeda yang digunakan oleh mahasiswa pada saat presentasi seminar proposal thesis, faktor apa saja yang menyebabkan jeda dan persepsi audiens melalui penggunaan filler dalam presentasi... more
In the last few decades, there has been a renewed interest in the study of silence as a linguistic tool used by humans for communication purposes. Many past researchers on the use of silence, however, concentrated on studying silence in... more
In the last few decades, there has been a renewed interest in the study of silence as a linguistic tool used by humans for communication purposes. Many past researchers on the use of silence, however, concentrated on studying silence in... more
Asians are said to use silence in academic situation more than other learners from Europe and America. With the increased need for students' oral participation in the language learning classroom and other academic situations, the Asian... more
The Malaysian context is diverse in that there are three main ethnic and religious groups: Muslim Malay, Chinese Buddhist and Indian Hindus. These ethnic and religious groups are reflected in the staff composition at the University... more
In the last few decades, there has been a renewed interest in the study of silence as a linguistic tool used by humans for communication purposes. Many past researchers on the use of silence, however, concentrated on studying silence in... more
The purpose of this study is to encourage and highlight discussion on how to improve the teaching of research ethics in institutions of higher education in Malaysia. Drawing on semi-structured interviews with 21 academics in a... more
Background – The importance placed on having good English language proficiency and skills to secure employment in Malaysia is a well-known fact. However, very little is known about the role of the English language in... more
自 Eelen 所著《礼貌评介》问世以来,(不)礼貌研究转向以后现代话语分析范式为主导,宣判了经典语用语言 礼貌的死刑。 然而近年来,随着后现代模型应用范围狭窄、解释力有限等弊端的不断显现,礼貌的语用语言思潮又迎 来新的生机。 本文以语用礼貌研究历程中具有代表性的 Leech 礼貌模型为线索,对比分析当前主流礼貌模型,以期为 语用语言范式的合理性一辩。
Malaysia is a nation of 30 million people living in an ethnically and religiously diverse society. Interpersonal arguing, an inherent feature of personal and public experience, seems never to have been previously studied in Malaysia. We... more
Communication among students from different nationalities who stay and study in multicultural university campuses is an important issue for their personal and academic lives. Among other concepts of communication, interpersonal... more
Analysing communication strategies remains crucial to overcome communication problems in classroom interaction since it directs the students to receive successful English learning results. One strategy to communicate is applying an... more
Drawing on contact theory and the theory of cognitive development, educators and policy makers have encouraged students of different races to intermingle. However, the benefits of such contact in a Malaysian multiracial public university... more
This study was conducted to assess the role of interactions among international students from different nationalities on the process of internationalization of Malaysian higher education. An embedded design of mixed methods with the... more
This study was conducted to evaluate the effects of different cultural backgrounds and co-ethnicity on the process of interpersonal communication (IPC) among local and international students of University Malaysia Pahang (UMP). An... more
Daily interpersonal communication among students of different cultures and countries, and their personal and academic lives at the collegiate environments are among the important educational issues to be evaluated. Thus, this study aimed... more
Translation plays a key role in foreign language learning and teaching. After the application of translation in Grammar Translation Method, the method had been inadvisable in classroom teaching and learning. However, translation... more
Background – The importance placed on having good English language proficiency and skills to secure employment in Malaysia is a well-known fact. However, very little is known about the role of the English language in... more
This paper aims to describe the different point of view in collective behavior between legal context and business context. As in business context, in which collective bargaining concerns about a monetary system, a group of farmers can use... more
Discourse-pragmatic impairment is one of the significant language disorders in patients with Dementia of the Alzheimer' s Type (DAT). In this study, meta-analysis is adopted to extract 238 indicators from 53 papers on DAT patients'... more
The publisher of Journal of Language and Communication will not be responsible for the statement made by the authors in any articles published in the journal. Under no circumstances will the publisher of this publication be liable for any... more
The study compared the plagiarism norms and practices among pre-university, diploma and degree students. The specific aspects examined were perceived necessity to include citations in assignments, preferred penalties for plagiarism, and... more
This paper highlights how Chinese-educated Chinese Malaysian undergraduate youth display a preference for not only collectivist but also individualist values, as indicated by the cultural capital based on preference in books. The study is... more
approved Mary Jane Collier This study analyzed intercultural communication competence between Malays and Chinese in organizational and social settings in Malaysia. Two groups: Malays and Chinese in organizations in Kuala Lumpur... more
Aizuchi, feedback and insertion are the 3 important elements in a Japanese language conversation. Aizuchi and feedback can be categorized as short utterance. This paper discussed short utterance in a conversation between native speakers... more
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