Key research themes
1. How can computational and agent-based models enhance negotiation strategies and outcomes in digital and complex business environments?
This theme investigates the integration of computational frameworks, algorithmic support, and agent-based negotiation strategies to improve efficiency, fairness, and decision-making in business negotiations, especially in digital, multi-issue, and uncertain contexts. It matters as traditional negotiation methods may be suboptimal or infeasible in online or complex scenarios, and computational tools can optimize utility, automate processes, and handle power asymmetries.
2. What role do communication, persuasion, and trust play in negotiation effectiveness, and how can negotiators optimize these interactions?
This theme focuses on the interpersonal dynamics of negotiation, including how principles of effective communication, persuasion techniques, and trust development influence negotiation success. It also examines cultural and psychological factors affecting trust, how trust can be broken and repaired, and the application of conversational maxims and politeness principles to enhance negotiation dialogue.
3. How do negotiation power imbalances and market competition distortions influence international business negotiations, and what strategies can balance negotiating power under these conditions?
This theme investigates the impact of distorted market conditions such as monopsony, oligopsony, and monopoly on the balance of negotiating powers in international business negotiations. It explores the theoretical and practical challenges of power asymmetry, its effect on negotiation outcomes, and measures or strategic approaches to assess and restore equilibrium between negotiating parties to optimize negotiation effectiveness.