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The number of Internet users in the world has been mounted over the years. By the end of 2011, more than one-third of the population was online, i.e., 2.3 billion people, and this growth has provided the impetus and the opportunities for... more
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The number of Internet users in the world has been mounted over the years. By the end of 2011, more than one-third of the population was online, i.e., 2.3 billion people, and this growth has provided the impetus and the opportunities for... more
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    • Business
The purpose of the paper is to identify the various internal factors associated with the proprietor for the failure of the micro enterprises and the external factors that have caused the failure of the same. It also identifies the factors... more
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Purpose-The purpose of this paper is to analyse the issues and concerns of Indian rural credit, which is a powerful tool for enhancing production and productivity and for poverty alleviation. Further it highlights some of the strategies... more
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    •   2  
      FinanceDevelopment Economics
The purpose of this paper is to examine the economic impacts of the weekly market participation by farmers cum sellers in their livelihood. Data were collected from farmers cum sellers who participated in the weekly markets located in... more
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    • Economics
The purpose of this paper is to explore the challenges faced by different stakeholders of Assam Silk industry due to COVID 19 pandemic. Moreover the paper identifies strategies to revive the silk industry. The study is qualitative and... more
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    • Strategy (Business)
Acharya Vinobha Bhave walked across India asking landlords to consider him as one of their sons and so give him one-seventh of their land which he donated to the landless poor. Luminaries like Bill Gates, Lakshmi Niwas Mittal, Dhirubhai... more
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The purpose of this paper is to examine the economic impacts of the weekly market participation by farmers cum sellers in their livelihood. Data were collected from farmers cum sellers who participated in the weekly markets located in... more
    • by 
    • Economics
The purpose of this paper is to explore the challenges faced by different stakeholders of Assam Silk industry due to COVID 19 pandemic. Moreover the paper identifies strategies to revive the silk industry. The study is qualitative and... more
    • by 
    • Strategy Business
In recent times, microfinance has emerged as a major innovation in the rural financial marketplace. Microfinance largely addresses the issue of access to financial services. In trying to understand the innovation of microfinance and how... more
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      BusinessEconomics
Food security in India has to be understood as a distress phenomenon, as with marginal increase in their incomes over time they are forced to cut down on their food consumption to meet other pressing demands of health and education that... more
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    • Economics
India's Assam silk products are well known and popular across the globe but have been facing stiff competition from numerous competitors. In this regard, there is a need to analyse the sustainable competitive advantages of Assam silk... more
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      Sustainable Competitive AdvantageSilk Industry
India’s Assam silk products are well known and popular across the globe but have been facing stiff competition from numerous competitors. In this regard, there is a need to analyse the sustainable competitive advantages of Assam silk... more
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    •   5  
      BusinessMarketingSustainable Competitive AdvantageSilk Industry
Purpose With the advent of the second wave of COVID-19 pandemic, there is a need to analyse the scenario of panic buying (PB) behaviour of the customers which was evident in the first wave. This paper aims to examine the PB scenario as... more
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      MarketingModerating and Mediating Effects
Manipur is a state situated in the Eastern-most corner of Northeast India. The state shares borders with other Northeastern states of Nagaland, Mizoram and Assam and the neighbouring country of Myanmar. Manipur has conducive Agro-Climatic... more
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      BusinessGeographySocial Science Research Network
The consumer buying and consumer decision making are complicated paradigms as a result of which external influence needs to be handled within an internal frame of reference which comes from consumer socialization. The present study has... more
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      MarketingConsumer RightsConsumer Education
Background/Objectives: Kalaichar border Haat is once-a-week (Wednesday) makeshift bazaar/market and has been set up on the zero line border pillars of 1072 of international border between Indo-Bangladesh in the SouthWest Garo Hills,... more
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Banks are considered to be lifeline of an economy and improper functioning of it leads to malfunctioning of the economy at large. This paper is intended to have an outlook of the performance of Scheduled Commercial Banks during pre and... more
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    •   2  
      EconomicsHR Management
Haats play a significant role in tribal settings since the market is not just a mere place of buying and selling but it is also a place for socializing, meeting distant friends and relatives. It is also a medium for passing down... more
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Haats play a significant role in tribal settings since the market is not just a mere place of buying and selling but it is also a place for socializing, meeting distant friends and relatives. It is also a medium for passing down... more
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    • Economics