This paper examines the role of public relations in risk management. The paper argued that public relations is an effective tool in risk management based on the fact that it uses communication strategies that lead to the mitigation of... more
This article examines the profound impact of the post-truth era on digital branding and online reputation management. It defines the post-truth phenomenon, characterized by the diminished influence of objective facts in shaping public... more
reputation-and-accountability-where-are-the-checks-and-balances-with-socialmedia/ How have changes in the media landscape have affected the practice of reputation management? Public Relations Executive Tim Burt says that the proliferation... more
Kota ramah anak bukan hanya soal fasilitas, tapi juga bagaimana lingkungan mendukung tumbuh kembang dan pengasuhan anak usia dini. Presentasi dan diskusi panel ini bertujuan memberi pemahaman kepada khalayak, terutama kalangan guru dan... more
Komunikasi dalam dunia pemasaran adalah proses penyampaian informasi antara perusahaan dengan pelanggan atau calon pelanggan mengenai produk, jasa, atau merek yang ditawarkan. Tujuannya adalah untuk membangun hubungan yang efektif,... more
Apa itu Personal Branding? personal branding adalah citra diri yang kamu buat terhadap dirimu dan apa yang ingin kamu tawarkan saat ini serta masa depan secara profesional. Citra diri ini akan jadi gambaran diri yang bisa kamu tunjukkan... more
Reputation is a vital intangible asset in professional, legal, and organizational domains. It influences trust, credibility, and long-term success, yet it is not built instantaneously. Rather, reputation is cultivated incrementally... more
In recent years, the reputation of corporations has been damaged due to frequent financial crises and company scandals. Consequently, the importance of reputation management has been increasing day by day. Therefore, variables that can... more
El objetivo principal de este trabajo es determinar cual es el nivel de desarrollo del comercio electronico de los hoteles de categoria superior de la ciudad de Mar del Plata, que facilitan a los usuarios concertar reservas y pagos en... more
Con la amplia difusion de las herramientas de la web 2.0 a nivel global, el desenvolvimiento del sector hotelero es afectado en mayor medida por las opiniones y valoraciones consignadas en las plataformas de turismo y redes sociales,... more
Buku ini membahas secara mendalam perkembangan industri kosmetik di Indonesia dan perubahan perilaku konsumen di era digital, dengan fokus khusus pada Generasi Z. Generasi ini dikenal sebagai konsumen digital yang cenderung mengutamakan... more
The tax rate of the mining sector in Ghana is viewed to be too high and has adverse effects on the profitability of mining firms in the country. There has been an outcry for the government to find ways to help curb this problem as mining... more
This study investigates the strategic role of soft power in achieving foreign policy objectives by analyzing its historical roots, theoretical frameworks, tools, and contemporary applications. Employing qualitative content analysis of... more
This paper seeks to convey a broader understanding of policy transfers between different sectors, focusing on transfers from the for-profit sector to local government. Specifically, we study the reasoning in a transfer process of branding... more
This paper seeks to convey a broader understanding of policy transfers between different sectors, focusing on transfers from the for-profit sector to local government. Specifically, we study the reasoning in a transfer process of branding... more
Altı boyuta yönelik kurum ve markaların paydaşlarının algısında ve eyleminde oluşan ve şirketlerin en önemli soyut varlığı olan itibarın, dijital platformlarda yönetilmesi hız, bilginin kontrolü gibi zorluklar getirirken halkla ilişkiler... more
Resumen: En este artículo de carácter científico, se procura analizar la relevancia actual del Sitio Web o Portal Corporativo en una estrategia de Comunicación que pretenda ser eficiente. Sólo si hablamos de objetivos cumplidos con las... more
Social media platforms are becoming increasingly popular and essential for next-generation connectivity. However, the emergence of social media also poses critical trust challenges due to the vast amount of created and propagated content.... more
Bilan stastistique année 2024 Résumé Consultante en communication stratégique et chargée d'enseignement dans plusieurs établissements d'enseignement supérieur, Sophie Licari a créé un dispositif de détection et d'analyse des polémiques... more
This paper reports on a small-scale study that explores the impact of social media adoption and use on corporate communications and brand image. The research is carried out in two phases; analysis of brand communications via social media;... more
Recently, leading research communities have been investigating the use of blockchains for Artificial Intelligence (AI) applications, where multiple participants, or agents, collaborate to make consensus decisions. To achieve this, the... more
The present study examined the role of Indonesian Moslem majority's national identification, collective emotions of pride and guilt in predicting their support in helping members of Islamic minority and their perceived inclusion towards... more
This study intended to investigate the effect of perspective-taking on outgroup helping, with warmth impression and outgroup status serving as the moderating variables. Data from this study (n = 201) provided full support for all... more
The purpose of this study is to prove the effect of company size, audit opinion and auditor reputation on audit report lag at KAP in South Jakarta which consists of junior auditors, senior auditors, supervisors and managers. The method... more
In this article, we review four decades of research on the formation of organizational reputation. Our review reveals six perspectives that have informed past studies: a game theoretic, a strategic, a macro-cognitive, a micro-cognitive, a... more
This article analyzes the strategic use of public relations (PR) and product marketing techniques through the case study of Grok, the AI chatbot developed by xAI (Elon Musk's company), and its controversial interactions in Turkey. Rather... more
This paper titled: Reputation management. lobbying and budget padding in the Nigerian 7th National Assembly: A Public Perception tried to assess the contribution of public relations in the management of reputation of the 9•h National... more
We examine the effect of ownership and governance structures on what is arguably a firm's most valuable asset: its reputation. We model reputations based on alterable organizational and structural firm characteristics rather than the... more
Recommendation systems have recently gained a lot of popularity in various industries such as entertainment and tourism. They can act as filters of information by providing relevant suggestions to the users through processing... more
The achievement of instrumental goals (do-goals) in automated systems is essential in forming users' trust. However, the use of personalized applications is additionally linked to non-instrumental goals (be-goals). Be-goals include the... more
Given the specificity and importance of nonprofit organizations, there is a growing demand for financial and non-financial information. In this way, this paper will address the question of institutional disclosure through the web, of... more
This book examines the dynamic intersection between strategic communications and the rapidly advancing field of artificial intelligence (AI). As AI technologies reshape how messages are crafted, disseminated, and received, communicators... more
Military Bureaucracy and Decision-Making takes an unusual perspective on military decision-making. It is, first and foremost, about how military decisions are made at all echelons. It offers a way of thinking that explains many military... more
This paper on harnessing radio as a development tool for promoting Nasarawa State University's image in Nigeria is carried out to reveal the importance of radio in disseminating information to the public on salient issues of concern in... more
This study investigates the role of social media platforms-Facebook, WhatsApp, and X-in creating awareness about domestic violence against women in the Federal Capital Territory (FCT), Abuja, Nigeria. Domestic violence remains a pervasive... more
This study evaluated the role of political advertising on social media and its influence on candidate's selection in the 2024 Ondo State governorship election. It explored the extent, effects, and challenges associated with candidates'... more
This paper summarizes the goals, organization and results of the first RepLab competitive evaluation campaign for Online Reputation Management Systems (RepLab 2012). RepLab focused on the reputation of companies, and asked participant... more
Overview of RepLab 2014: Author Profiling and Reputation Dimensions for Online Reputation Management
This paper describes the organisation and results of RepLab 2014, the third competitive evaluation campaign for Online Reputation Management systems. This year the focus lied on two new tasks: reputation dimensions classification and... more
Résumé : Dans ce support de cours (PowerPoint), nous exposons brièvement plusieurs modèles d’analyse des comportements à risque en lien avec le schéma princeps de la psychologie de la santé : probabilité classique et subjective ;... more
Motto: "In the study of law [prior to 1989], authors accepting the principle of the unity of state power erase from their vocabularies the notion of judicial independenceadmitting only the notion of independence of the judge, or they give... more
Vicomtech-IK4, Spain [agarcia, sgaines, mtlinaza]@vicomtech.org Sentiment analysis has been extensively investigated during the last years mainly for English language. Currently, existing approaches can be split into two main groups:... more
În peisajul dinamic și adesea intens al sportului profesionist, unde performanța de vârf și expunerea mediatică se intersectează, cultura organizațională joacă un rol fundamental în definirea succesului pe termen lung și a integrității.... more
Luxury vacation rentals offer travelers an unforgettable escape from oceanfront villas and private mountain chalets to chic urban penthouses. But what makes these properties command such premium rates? The answer lies in a combination of... more