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Contestable Market

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lightbulbAbout this topic
A contestable market is an economic concept where a market is characterized by the potential for new entrants to compete with existing firms, leading to competitive pricing and efficiency. The threat of entry, rather than actual competition, influences the behavior of incumbent firms, ensuring they act competitively to deter potential entrants.
lightbulbAbout this topic
A contestable market is an economic concept where a market is characterized by the potential for new entrants to compete with existing firms, leading to competitive pricing and efficiency. The threat of entry, rather than actual competition, influences the behavior of incumbent firms, ensuring they act competitively to deter potential entrants.

Key research themes

1. How does the presence and nature of potential entrants' home markets affect the credibility and impact of entry threats in contestable markets?

This research theme investigates the strategic role of entry threats in contestable markets, emphasizing how the entrant's own market structure—whether monopoly or competitive—influences their behavior and the incumbent's pricing responses. It is crucial because classic contestable market theory posits that credible 'hit-and-run' entry threats discipline incumbent monopolists, but this assumption often overlooks the entrant's existing market profits and incentives. Understanding this dynamic refines contestability theory and has implications for regulatory policy and antitrust enforcement.

Key finding: Experimental evidence shows that entrants with monopoly profits in their home markets tend to tacitly collude with incumbents and refrain from hit-and-run entry, weakening competitive pressures. In contrast, entrants from... Read more
Key finding: The study finds that although sunk entry costs traditionally act as entry barriers, the behavioral responses differ by home market conditions. Entrants earning monopoly rents show reluctance to enter and compete, leading to... Read more
Key finding: This doctoral research theorizes and experimentally validates that in a multi-market setting where firms have their own monopoly home markets, potential entry threats lose disciplinary effect due to mutual forbearance.... Read more
Key finding: Through experimental methods, this dissertation confirms that the credibility and impact of entry threats in contestable markets depend on the entrant's home market profits. It provides empirical support for the theoretical... Read more

2. What are the limitations of traditional market contestability models under behavioral and multi-market strategic considerations?

This theme explores the challenges to classic contestability theory posed by empirical and behavioral observations, including the roles of sunk costs, sequential decision-making, and multi-market interactions. These factors complicate the simplistic predictions of hit-and-run entry disciplining incumbents and bring to light tacit collusion and forbearance scenarios that deviate from canonical expectations. Recognizing these limitations refines economic models and informs competition policy regarding market entry and dominance.

Key finding: The paper critiques the traditional emphasis on costless and reversible hit-and-run entry by experimentally demonstrating that entrant behavior is strongly influenced by relative profits across their home and entry markets.... Read more
Key finding: By incorporating sunk entry costs into contestable market settings, the study shows entrants with monopoly profits behave differently than those from competitive markets, undermining the effectiveness of potential... Read more
Key finding: The dissertation extends contestability theory by empirically testing the effects of sunk costs and the entrants' home market status, revealing that realistic market frictions and strategic behavior limit the threat of entry... Read more

3. How do two-sided markets and platform-mediated competition reshape traditional understandings of competition and market contestability?

This theme investigates the theory and implications of two-sided markets and digital platform competition, focusing on network effects, pricing strategies that affect both sides of the market, and competition between platforms. This research diverges from traditional, single-sided contestability models, highlighting how cross-group externalities and platform design choices influence market structure, competition policy, and the dynamics of market power in contemporary digital economies.

Key finding: The paper identifies how negative within-group externalities, such as seller competition on platforms, interact with cross-group externalities to affect optimal platform pricing, product variety, and the number of platforms.... Read more
Key finding: This comprehensive overview explains how indirect network effects and complex interdependencies between user groups on platforms drive pricing and adoption decisions. It extends the traditional contestability framework by... Read more
Key finding: The paper traces the evolution from spontaneous order markets to algorithmically designed marketplaces that control incentives and market outcomes. It challenges traditional views by highlighting the role of algorithmic... Read more

All papers in Contestable Market

Standard international economic theory suggests that people should embrace economic integration because it promises large gains. But recent events such as Brexit indicate a desire for economic disintegration. Here we report results of an... more
The history of China's accession to the WTO has been a rollercoaster of alacrity and acrimony. Hailed as another milestone in the WTO-era, it soon proved to be a thorn in the side of the multilateral edifice. Various complaints have... more
In United States-Countervailing Measures Concerning Certain Products from the European Communities (WTO Doc. WT/DS212/QB/R, henceforth Certain Products), the Appellate Body (AB) of the World Trade Organization was called upon to revisit... more
China's participation in the World Trade Organization (WTO) has been a rollercoaster of milestones and frictions. China has emerged as a leading trading nation, which has contributed to the expansion of world trade. Some of its trading... more
China’s participation in the World Trade Organization (WTO) has been a rollercoaster of milestones and frictions. China has emerged as a leading trading nation, which has contributed to the expansion of world trade. Some of its trading... more
In United States-Countervailing Measures Concerning Certain Products from the European Communities (WTO Doc. WT/DS212/QB/R, henceforth Certain Products), the Appellate Body (AB) of the World Trade Organization was called upon to revisit... more
We seek to unify the standard Bertrand duopoly outcome and the contestable outcome in a single model with price competition. We demonstrate that for small values of the fixed cost, the standard Bertrand duopoly outcome emerges as the... more
We seek to unify the standard Bertrand duopoly outcome and the contestable outcome in a single model with price competition. We demonstrate that for small values of the fixed cost, the standard Bertrand duopoly outcome emerges as the... more
Despite the interest in measuring price sensitivity of online consumers, most academic work on Internet commerce is hindered by a lack of data on quantity. In this paper we use publicly available data on the sales ranks of about 20,000... more
The European Union (EU) developed a very ambitious supranational law dealing with state and private conducts. This is a unique and quite elaborate scheme of cooperation and integration at the regional level. In North America, by contrast,... more
Forced technology transfer has emerged from the US-China trade war as a new issue of systemic importance. The USA, the European Union, and Japan have jointly condemned forced technology transfer as a practice undermining the proper... more
The article introduces a new dataset that seeks to comprehensively trace developments in the area of digital trade governance. The TAPED (Trade Agreements Provisions on Electronic-Commerce and Data) dataset includes a detailed mapping and... more
We thank the organizers and participants of CCP Summer Conference 2010 for providing sessions prompting the ideas expressed in this paper. Specific thanks to Rona Bar-Isaac, Simon Board, Joyee Deb, Robin Lee, Tom Overstreet, Larry White,... more
Standard international economic theory suggests that people should embrace economic integration because it promises large gains. But recent events such as Brexit indicate a desire for economic disintegration. Here we report results of an... more
Despite the discovery of predatory intent in several widely cited antitrust cases, many industrial organization economists have argued that predatory pricing is irrational and rarely observed. For example, one of our colleagues, Kenneth... more
Despite the discovery of predatory intent in several widely cited antitrust cases, many industrial organization economists have argued that predatory pricing is irrational and rarely observed. For example, one of our colleagues, Kenneth... more
Despite the discovery of predatory intent in several widely cited antitrust cases, many industrial organization economists have argued that predatory pricing is irrational and rarely observed. For example, one of our colleagues, Kenneth... more
In a Bertrand competition experiment, we study the impact of two cognitive primes on strategic behaviour at first encounter and over time. With this aim, instructions are slightly modified to imprint one of the two incentive features... more
The Most Favoured Nation Treatment (MFN) is the founding principle of the General Agreement on Tariffs and Trade (GATT) and its successor The World Trade Organisation. Introduced in 1947 by the GAT, and reaffirmed in 1995 by the WTO, the... more
This Article contributes to the discussion about the development of international trade regulation of state interventionism by situating the tensions that exist about the future design of subsidies and state enter- prises treaty... more
We report on an experiment where subjects play an indefinitely repeated prisoner’s dilemma game against robot opponents known to play the Grim trigger strategy. The game’s continuation probability is varied affecting whether cooperation... more
This is the author manuscript accepted for publication and has undergone full peer review but has not been through the copyediting, typesetting, pagination and proofreading process, which may lead to differences between this version and... more
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h i g h l i g h t s • We analyze a contestable market using a model with pricing and entry decisions. • Only one firm enters the market, and randomizes over multiple prices. • The other firm stays out of the market in equilibrium. •... more
The rise of China as a genuine world power, economically and militarily, constitutes the gravest challenge faced by the liberal international order constructed in the aftermath of the Great Depression and the Second World War. A major... more
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We analyze a setting typical of industries right after liberalization, or after structural demand and technology changes. An incumbent firm has an exogenous capacity, and a new entrant has to set its capacity level. We find that, in a... more
In this paper we study the behavior of rivals when there is a known probability of imminent entry. Experimental markets are used to collect data on pre-and post-entry production when there is an announced time of possible entry; some... more
If it were simply to identify what changes the United States-Mexico-Canada Agreement (USMCA) brings to the North American Free Trade Agreement (NAFTA), this chapter would be much more concise. When it comes to electronic commerce (or... more
This research applies and extends the standard industrial organization models of repeated interaction between firms by incorporating group identity to evaluate the ability of group identity, thereby summarizing the theories of observed... more
We investigate differences in book prices between the United States and other countries. We find that general audience books are similarly priced internationally, but textbooks are substantially more expensive in the United States (often... more
The growing importance of competitive neutrality in the national and global market-place has given rise to concerns about how to ensure a level playing field – where state-owned enterprises and private entities compete. The paper aims to... more
If it were simply to identify what changes the United States-Mexico-Canada Agreement (USMCA) brings to the North American Free Trade Agreement (NAFTA), this chapter would be much more concise. When it comes to electronic commerce (or... more
The European Union (EU) developed a very ambitious supranational law dealing with state and private conducts. This is a unique and quite elaborate scheme of cooperation and integration at the regional level. In North America, by contrast,... more
Chain-stores now dominate most areas of retailing. While retailers may operate nationally or even internationally, the markets they compete in are largely local. How should they best operate pricing policy in respect of the different... more
In this appendix, we begin by providing formal treatments of three instances in which the state-space/MPNE assumption is relaxed: first, when the entrant can play the same exclusionary tactic as the incumbent post-entry; second, when the... more
In discussing market entry decisions and the strategic interaction between an incumbent firm and an entrant, the focus in the literature has been on the different asymmetries that exist between the two. In this paper, we claim that great... more
We provide a collusive framework with heterogeneity among jirms, investment, entry, and exit. It is a symmetric-information model in which it is hard to sustain collusion when there is an activeJim that is likely to exit in the near... more
This article surveys theoretical and empirical studies that relate to potential competition and outlines the role of potential competition in competition law enforcement. According to the contestable-market hypothesis, potential... more
This article surveys theoretical and empirical studies that relate to potential competition and outlines the role of potential competition in competition law enforcement. According to the contestable-market hypothesis, potential... more
Following this tradition, we document the existence of very large differences in the prices of textbooks across countries. The average hardcover textbook price is roughly 50% higher in the United States than in the United Kingdom, and in... more
In recent years, the increasing awarding of patents has captured the attention of scholars operating in different fields. Economic literature has studied the causes of this proliferation; we propose an entry game focusing on one of the... more
Communication and Coordination in a Two-Stage Game * We study the impact of communication on behavior in a two-stage coordination game with asymmetric payoffs. We test experimentally whether individuals can avoid a head-to-head... more
Chain-stores now dominate most areas of retailing. While retailers may operate nationally or even internationally, the markets they compete in are largely local. How should they best operate pricing policy in respect of the different... more
In this paper, contestability theory is examined under conditions of asymmetric information. Signals of economic profitability to potential entrants are the incumbent's list price and accounting rate of return. A disequilibrium analysis... more
Basing point pricing is a delivered price system in which the price quoted for delivery of a commodity is the sum of the price quoted at a predetermined basing point plus the cost of transportation from the basing point to the point of... more
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