Organizational Discourse: Domains, Debates and Directions
2012, Academy of Management Annals
https://doi.org/10.1080/19416520.2012.681558Abstract
Interest in the analysis of organizational discourse has expanded rapidly over the last two decades. In this article, we reflect critically on organizational discourse analysis as an approach to the study of organizations and management, highlighting both its strengths and areas of challenge. We begin with an explanation of the nature of organizational discourse analysis and outline some of the more significant contributions made to date. We then discuss existing classifications of approaches to the study of organizational discourse and suggest that they fall into two main categories: classifications by level of analysis and classifications by type of method. We argue that both of these approaches are inherently problematic and present an alternative way to understand the varieties of approaches to the analysis of organizationaldiscourse based on within domain and across domain characterizations. We conclude with a discussion of the challenges that remain in the development of organizational discourse as an area of study and point to some of the opportunities for important and unique contributions to our understanding of organizations and management that this family of methods brings.
Key takeaways
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- Organizational discourse analysis has gained traction, with over 30 articles published in top journals in the last decade.
- Classifications of organizational discourse approaches are problematic; propose an alternative based on within and across domain characterizations.
- Organizational discourse constructs rather than reflects social reality, emphasizing the role of language in shaping organizations.
- Critiques highlight the risk of overshadowing other perspectives and the need for multi-level, multi-method approaches.
- Future research should integrate discourse with materiality to enrich understanding of organizational phenomena.
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