Uncovering the Underlying Factors of Smart TV UX over Time

Lecture Notes in Computer Science, 2016

Evaluating user experience (UX) is a complicated endeavour due to the multitude of existing factors, dimensions and concepts that all contribute to UX. We report lessons learned from conducting a user study that was adapted to not only evaluate usability but also several aspects of the user experience. In this study we evaluated some of the most important factors of user experience including aesthetics, emotions, meaning and value as well as naturalness. Based on these experiences we propose a set of possible improvements to enhance existing user study approaches. These improvements aim at incorporating a variety of methods to support the various aspects of user experience including all experiences before, during and after interaction with a product.

2001

ABSTRACT The birth of the World Wide Web (WWW) in 1993, particularly its graphical user interface, offered marketers opportunities that were previously unimaginable. The WWW allows advanced marketing activities and more particularly interactive marketing, as the user is actively involved in responding to the vendor's promotion campaign. Interactive TV, also referred to as iTV, combines the appeal and mass audience of traditional TV with the interactive features such as those currently available on the Web.

International Journal of Digital Television, 2014

Baltic Journal of Modern Computing , 2020

This paper details a two-part evaluation of the Apple TV user interface. A Heuristic Evaluation and an evaluation using the seven universal design principles were carried out. The overall results showed that the Apple TV user interface has various failings in the design for users of diverse kinds. Suggestions for ways forward include designers using more rigorously the ISO standards and well established user interface design guidelines.

2003

Abstract The purpose of this paper is to present our experience from the design of a personalized television application, and the implications for the design of interactive television applications in general. Personalized advertising is a gentle introduction to interactive television applications through a push paradigm that is closer to the established patterns of television use.

Proceedings of the seventh european conference on European interactive television conference - EuroITV '09, 2009

In the future Mobile TV will play a major role amongst traditional TV services. However, since Mobile TV brings new aspects into television, like small screens, consumption in noisy surroundings, etc., it also represents a new challenge on how to create, transfer and present content that maximizes the consumer experience. In the past, research has been often focusing on one particular aspect of this new TV scheme, as well as surveys on this research often neglected aspects that still might be of interest when trying to understand the dependencies of Mobile TV content and presentation to perceived quality.

This paper explores the distinct creative processes necessitated by the convergence between traditional audiovisual media and interactive multimedia applications, in particular interactive video (i-video), through a case study of the multidisciplinary interactive marketing project Lynx Blow , created by the London digital marketing agency Dare. In collaboration with Dare, we sought to develop a new method of creative project workflow to co-ordinate and align the contrasting practices across a wide range of disciplines using a real, highly cross-disciplinary commercial project as the focus of our analysis.

2000

This paper describes the evaluation of usability and user experience of the interactive TV (iTV) services provided by the Norwegian company Zonavi on Canal Digital during broadcast of the FIFA football World Cup 2002 to Norwegian viewers. The research examines the relationship between people's use of the iTV, and the total user experiences of the event. A questionnaire survey before and after the World Cup championships investigated both user expectations and user experiences of iTV during the World Cup. The target samples of the surveys were (1) users of iTV with access to World Cup, and (2) users watching the football event without an interactive TV service. Respondents with access to iTV during the football World Cup reported a greater total experience of the games compared to respondents with traditional TV. A greater total experience of the championships was associated with how entertaining they found the interactive services. The results are controlled to such factors as interest in football, whether they saw all the games they wanted to see, and how much they were looking forward to the games. These results are discussed in the context of new media trends and previous research

This paper describes the evaluation of usability and user experience of the interactive TV (iTV) services provided by the Norwegian company Zonavi on Canal Digital during broadcast of the FIFA football World Cup 2002 to Norwegian viewers. The research examines the relationship between people's use of the iTV, and the total user experiences of the event. A questionnaire survey before and after the World Cup championships investigated both user expectations and user experiences of iTV during the World Cup. The target samples of the surveys were (1) users of iTV with access to World Cup, and (2) users watching the football event without an interactive TV service. Respondents with access to iTV during the football World Cup reported a greater total experience of the games compared to respondents with traditional TV. A greater total experience of the championships was associated with how entertaining they found the interactive services. The results are controlled to such factors as interest in football, whether they saw all the games they wanted to see, and how much they were looking forward to the games. These results are discussed in the context of new media trends and previous research.