Sreeramana Aithal

Srinivasa Institute of Engineering & Technology, Srinivas University, College of Management and Commerce, Faculty Member

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Dr. P. S. Aithal is belonging to Udupi, India, born on 04/04/1966. He has M.Sc. in Physics from Mangalore University, India, M.Sc. in E-Business from Manipal University, India, M.Tech. in Information Technology from Karnataka University, India, Ph.D. in Physics from Mangalore University, India, and Ph.D. in Management from Manipal University, India. His major fields of study are characterization of nonlinear optical materials, optical solutions, e-commerce and mobile business. He has two years post doctoral research experience at Physical Research Laboratory, Ahmedabad, India and one year post doctoral research experience at CREOL, University of Central Florida, USA, in the field of Characterization of nonlinear optical materials. He has about 22 years teaching experience both at UG and PG level in Electronics, Computer Science and Business management. Currently he is working as Vice Chancellor, Srinivas University, Mangalore, India. He has published about 635 research papers in peer reviewed journals and two text books on physics and Electronics for Engineering students. He has research interest in Nonlinear optical absorption, Optical Phase Conjugation, Photorefractive materials, e-business, m-business, ideal business, and nanotechnology business Opportunities. Dr. Aithal is member of World Productivity Council, U.K., member of Strategic Management Foruum, India, member of Photonics Society of India, CUSAT, Cochin, senior member of IEDRC.org, Singapore.
Phone: 9343348392
Address: Srinivas University, India

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Analysis of ABC Model of Annual Research Productivity Using ABCD Framework

Higher education institutions ought to be centres of learning as well as knowledge creation. Ne w... more Higher education institutions ought to be centres of learning as well as knowledge creation. Ne w knowledge is generated through research activities carried out by its faculty. There are various parameters for ranking an institution such as curriculum standards, student placement record, admission demand, high profile faculty, investment and infrastructure facilities, alumni accomplishments etc. Going by this, the prime objective of a higher education institution is often forgotten. ABC model recently developed by Aithal P.S & Suresh Kumar P.M., focus on measuring annual research performance of higher educational institutions. According to this model, an organization can calculate its annual research performance using its annual research output by taking into account the following factors such as the number of articles published in refereed journals, the number of books published, and the number of chapters in edited book or number of business cases published in Journals. Studying t...

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