Papers by Mohsen Barparoushan
In this research, they tried to identify the causes and factors as well as measures which lead to... more In this research, they tried to identify the causes and factors as well as measures which lead to better acceptance within usage of electronic wallet by means of Unified theory of acceptance and use of technology (UTAUT) model and technology. this study In terms of research methods is kind of descriptive surveys and the target population is mean of total referring to all bank branches surveyed and customers as well as users of who use services such as electronic ticket and other card-baseds method to use public transport.The questionaire has been distributed and was collected from 385 individuals based on cluster sampling method. After the analysis has been done,From variables of this study,Attitudes to accepting electronic wallet factor has the highest positive effect on the aim of usage, And the second remarkable factor is the facility Conditions variable is the most effective variable. In the third and fourth factors level, are the effort expectancy and perforance expectation. And finally, Anexity measure has nearly the moderate negative effect on people.
SmartPLS is one of the prominent software applications for Partial Least Squares Structural
Equat... more SmartPLS is one of the prominent software applications for Partial Least Squares Structural
Equation Modeling (PLS-SEM). It was developed by Ringle, Wende & Will (2005). The software has
gained popularity since its launch in 2005 not only because it is freely available to academics and
researchers, but also because it has a friendly user interface and advanced reporting features.
Although an extensive number of journal articles have been published on the topic of PLS modeling,
the amount of instructional materials available for this software is limited. This paper is written to
address this knowledge gap and help beginners to understand how PLS-SEM can be used in
marketing research.
Riassunto: Scopo di questo lavoroè proporre un indice globale di bontà dell'adattamento per i mod... more Riassunto: Scopo di questo lavoroè proporre un indice globale di bontà dell'adattamento per i modelli ad equazioni strutturali stimati mediante il metodo PLS. Al momento gli indici comunemente utilizzati in questo ambito sono la comunalità (bontà di adattamento del modello esterno) e la ridondanaza (qualità del modello interno). Si propone un indice che, alla stregua del test del chi-quadro e dei test ad esso collegati disponibili nel modello classico LISREL stimato mediante la massima verosimiglianza, fornisca una misura globale della bontà di adattamento del modello che tenga conto di entrambi gli aspetti, misurati invece separatamente dalla comunalità e dalla ridondanza. E' inoltre suggerita una procedura di validazione non parametrica per l'indice proposto. Un'applicazione su dati realiè infine presentata.
Path analysis is an extension of the regression model, used to test the fit of the correlation
ma... more Path analysis is an extension of the regression model, used to test the fit of the correlation
matrix against two or more causal models which are being compared by the researcher. The
model is usually depicted in a circle-and-arrow figure in which single-headed arrows
indicate causation. A regression is done for each variable in the model as a dependent on
others which the model indicates are causes. The regression weights predicted by the model
are compared with the observed correlation matrix for the variables, and a goodness-of-fit
statistic is calculated. The best-fitting of two or more models is selected by the researcher as
the best model for advancement of theory.
With the development of online shopping, the number of third-party online payment systems increas... more With the development of online shopping, the number of third-party online payment systems increases. Alipay is a commonly used third-party online payment system among Chinese consumers. The purpose of this study was to explore the factors that affect the users’ acceptance of Alipay among Chinese B2C customers. This study adopts a deductive, theory testing approach. Based on the model of Unified Theory of Acceptance and Use of Technology (UTAUT), a research model and hypotheses were proposed. A survey study was performed with a quota sample of 300 Chinese online shopping consumers. Based on the responses, the hypotheses were tested through sta-tistical analysis. Through testing the hypotheses, it was concluded that: “Social Influence”, “Effort expectancy” were the factors that most prominently could affect B2C user’s ac-ceptance of Alipay. Hence, third-party online systems suppliers should focus on social marketing and increasing the ease of use of the systems to increase user acceptance. Other similar third-party online payment company could take those identified factors as reference in further user acceptance study, and the proposed research model in this study could also help in improving understanding of user acceptance in similar third-part online payment system.---Mohsen Barparoushan---
نظم های آماری نظام پرداختهای الکترونیک در ایران
In the next years the market for low value products such as online music and
videos and the role ... more In the next years the market for low value products such as online music and
videos and the role of micropayment systems for selling such products are
expected to grow substantially. The first generation micropayment systems
appeared around 1994, with systems such as eCash, MilliCent and CyberCoin.
These systems were unable to gain market share, however, and disappeared
slowly in the late 1990s. The second generation micropayment systems
appeared around 1999-2000, and are still operational. In this paper we present
an overview of first and second generation micropayment systems, and compare
their key characteristics to determine their success or failure. This paper
explains why the first generation systems failed and concludes that second generation
systems have a better chance for success than their predecessors.
ACKNOWLEDGEMENT My first appreciation goes to the almighty God for the successful completion of t... more ACKNOWLEDGEMENT My first appreciation goes to the almighty God for the successful completion of this thesis.
E-banking is defined as the automated delivery of new and traditional banking products and servic... more E-banking is defined as the automated delivery of new and traditional banking products and services directly to customers through electronic, interactive communication channels. "Pure online" banks are characterized by the absence of physical windows and front-office personnel. Traditional banks are still integrating traditional distribution channels with online ones; the scenario is therefore still evolving over time. Despite the intrinsic potentialities, Italy is far from being a leader in the usage of innovative online instruments in the banking system and will struggle with new innovation waves. In this paper, we measure the potential effective ebanking usage. Furthermore, we investigate the behaviour of users and adopters, identifying the major causes influencing satisfaction and usage and the impact of these different causes on the intensity of utilization. The analysis is based on a panel of 495 real users, thus allowing the profiling of the Italian adopter to discover the causes of usage and outline strategies for the growth of e-banking services in Italy.
The purpose of this study is, investigating the affecting factors of adopting individuals' intern... more The purpose of this study is, investigating the affecting factors of adopting individuals' internet banking with adding trust and perceived web security variables.
This thesis reports the findings of a study issues concerning the adoption of internet banking in... more This thesis reports the findings of a study issues concerning the adoption of internet banking in Iran. This study investigates costumers' adoption within the context of Iran Internet Banking services and research framework is based on the extension of Technology Acceptance Model with Theory of Planned behavior and Trust.
For effective utilization of the technology, this should be reinforced toward security holes and ... more For effective utilization of the technology, this should be reinforced toward security holes and attacks. One of the common attacks on RFID systems is RFID tags cloning. In this paper we review cloning attacks in ebanking. We propose solutions based on physical unclonable functions (PUF) and provide a suitable security protocol for tag authentication in off-line environments.
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Papers by Mohsen Barparoushan
Equation Modeling (PLS-SEM). It was developed by Ringle, Wende & Will (2005). The software has
gained popularity since its launch in 2005 not only because it is freely available to academics and
researchers, but also because it has a friendly user interface and advanced reporting features.
Although an extensive number of journal articles have been published on the topic of PLS modeling,
the amount of instructional materials available for this software is limited. This paper is written to
address this knowledge gap and help beginners to understand how PLS-SEM can be used in
marketing research.
matrix against two or more causal models which are being compared by the researcher. The
model is usually depicted in a circle-and-arrow figure in which single-headed arrows
indicate causation. A regression is done for each variable in the model as a dependent on
others which the model indicates are causes. The regression weights predicted by the model
are compared with the observed correlation matrix for the variables, and a goodness-of-fit
statistic is calculated. The best-fitting of two or more models is selected by the researcher as
the best model for advancement of theory.
videos and the role of micropayment systems for selling such products are
expected to grow substantially. The first generation micropayment systems
appeared around 1994, with systems such as eCash, MilliCent and CyberCoin.
These systems were unable to gain market share, however, and disappeared
slowly in the late 1990s. The second generation micropayment systems
appeared around 1999-2000, and are still operational. In this paper we present
an overview of first and second generation micropayment systems, and compare
their key characteristics to determine their success or failure. This paper
explains why the first generation systems failed and concludes that second generation
systems have a better chance for success than their predecessors.