Two monumental works have dominated studies since the last century on the relationship between me... more Two monumental works have dominated studies since the last century on the relationship between media, audience, media professionalism, and the role of the state in this relationship: Four Theories of the Press published in 1956 by Siebert, Peterson, and Schramm, and its successor Comparing Media Systems published in 2004 by Hallin and Mancini prove the power of media typologies . The first work, Four Theories of the Press, provided a historical overview of the functioning of the media in political systems, as well as the role of media ownership, the political system, the role of the state, and the social responsibility of the media. These four theories of the press with a historical character were: (a) the authoritarian, which historically has been in kingdoms and dictatorships, with censorship and control by the state; (b) libertarian, present in liberal-democratic countries and which is the opposite of authoritarian theory; (c) social responsibility, mainly in democratic European countries (with a code of journalists, ethics, improvement of journalist standards) and, (d) Soviet communist theory of the press, where there are no private media, where there is censorship, and the state controls everything . Influenced by the Cold War and political theories, these theories focused more on the ownership of the media and who controls them; they focused more on the relationship between the press and the government than between the press and the audience. These theories dominated media systems studies for several decades. With the fall of the communist system in Europe and the former USSR, the typologies of the media system changed. In 2004 Hallin and Mancini in their work Comparing Media Systems, rightly predict the replacement of press theories. "It is time to give it a decent burial and move on to the development of more sophisticated models based on real comparative analysis" (p. 10). They have proposed four principal dimensions for comparing media systems: "The structure of media markets, including, particularly, the degree of development of the mass circulation press; the degree and form of political parallelism; the development of journalistic professionalism; and the degree and form of state intervention in the media system" (p. 296).
The aim of this study is to reveal the role of internal organizational communication in motivatin... more The aim of this study is to reveal the role of internal organizational communication in motivating employees in public service organizations. Data were collected from 249 surveyed employees, in the mobile telecommunications sector in Kosovo, specifically in the Vala mobile company. The collected data was analyzed by using the SPSS system. The study found that information sharing had the greatest effect on employee motivation, followed by employee involvement in decision-making. This paper can be useful for managers and heads to create an organizational culture that promotes both motivation and performance. This paper is unique as it examines the links between organizational communication, motivation, and performance.
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Papers by Ardita Reçi