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Figure 4 – uploaded by Berber Hagedoorn
Figure 4 The hybridity of the platform is made visible through the dispersed access to a wide range of programmes. In April 2012, the documentary channel Holland Doc merges with the historical channel Geschiedenis 24 (‘History 24’) — the latter retaining its function as an online web portal into the public broadcaster’s historical content. The newly launched digital channel Holland Doc 24 broadcasts historical, social and scientific documentaries. The channel’s main goal is to open up access to (previously broadcast) documentary programming and to provide more in-depth understanding with documentary content for Dutch audiences. Audiences can also interact and engage with content via YouTube, Facebook, Twitter and newsletters, as well as by commenting on content on the Holland Doc website. The audio/visual content which Holland Doc offers can be experienced by viewers in the Netherlands via a variety of entry points, whether it’s a laptop, PC or tablet with internet access; digital television; radio; or analogue viewing via cable television. This will frame for how long, to how many and to what kind of representations of the past, as transmitted via the Holland Doc platform, audiences have access. This graph (Figure 4) provides an overview of the cumulative number of visitors per month for the Holland Doc website, television programme, radio programme and digital thematic channel between January and November- December 2012. The graph points towards correlations between the television programme and the digital thematic channel, whilst audience figures for the radio programme and website remain relatively stable. Website visits are consistent throughout the year, with peaks in February and November. The second Dutch public channel generally broadcasts four to five Holland Doc documentaries per month, with the exception of May (six documentaries), November (10 documentaries) and June (one documentary). Interestingly, whilst public service broadcasting often functions as a main motivator or incentive for the amount of website visits, the fact that ‘only’ one Holland Doc documentary was screened on the public service channel in June has not seemed to shake visiting figures for the other three platforms. Holland Doc 24 has been made available (without additional costs) on the event channels of two of the largest cable operators in the Netherlands during the International Documentary Festival Amsterdam (14-2 November 2012) which can account for the additional viewing figures in this period.
Related Figures (3)
