On binge-watching: Nine critical propositions
2018, Critical Studies in Television: The International Journal of Television Studies
https://doi.org/10.1177/1749602018796754Abstract
For many journalists and scholars, what distinguishes binge-watching from garden variety television viewing is the number of episodes viewed in one sitting. However, the question of what viewers define as 'bingeing' is likely to shift significantly depending on a range of factors, including age, occupation and family situation. What remains stable is that binge-watching is always understood as self-determined viewing: It is the viewer who decides when to watch and what to watch, not the broadcasting schedule. Another key aspect is that binge-watching only happens in relation to serialised formats as opposed to films or one-offs. Proposition 2: Binge-watching is Netflix's schedule The television schedule has been theorised as central to the television medium, from Raymond Williams (1974) to John Ellis (1992). So, what does it mean when Netflix highlights, at every juncture, that the schedule (or its absence) is precisely what sets it apart from television? BBC iPlayer, Hulu or HBO Go may allow for self-scheduled viewing, but the way programming is disseminated remains contingent on the
Key takeaways
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- Binge-watching, defined by self-determined viewing, significantly varies by viewer demographics.
- Netflix's binge model enables insulated flow, distinguishing it from traditional television schedules.
- The binge model allows Netflix to function as a transnational broadcaster, mitigating national time constraints.
- Binge-watching reflects and reproduces problematic gender and racial dynamics in serialized storytelling.
- Binge-watching is integral to listicle culture, shaping viewer engagement and social media interactions.
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